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Stop to cartoon characters on « unhealthy » food

The European Consumer Organisation raised an important issue on advertising and marketing practices done by food companies and focused on children.

Indeed, the BEUC urged food companies to stop using cartoons characters in order to promote food to children. These marketing practices have bad impacts on children consumption behaviors because they are not able to distinguish between advertising and entertainment. Moreover, the BEUC noted that most of these unfair practices are created to promote unhealthy food.  

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